Recruitment

Student recruitment has become more competitive, and more data-driven, than ever before.

Academica Group pioneered the application of consumer research to Canadian higher education more than 14 years ago, and remains the nation's leading source of market intelligence for colleges and universities.

Our consulting team includes specialists in all three R's (Reputation, Recruitment, and Retention) who can work with you on a small-scale recruitment marketing audit, or guide more extensive market research and testing, develop an integrated marketing plan and brand strategy, or implement entire creative campaigns, online and offline.