CBU’s Purdy Crawford Chair expands business mentorship program nationally

December 3, 2014

Cape Breton University’s Purdy Crawford Chair in Aboriginal Business Studies has expanded the "In.Business – A Business Network for Aboriginal Youth" initiative, designed to get Aboriginal youth interested in business education and to provide support through a mentorship program. The initiative was previously known as the Business Network for Aboriginal Youth. “The national program … will have approximately 300 students and 50 mentors from across Canada when we complete the rollout. Our main goal is to provide students from across Canada with the opportunity to participate in The Crawford Chair’s Aboriginal business mentorship program regardless of where they live in Canada,” said Keith G Brown, Purdy Crawford Chair Holder and VP International and Aboriginal Affairs. The Eastern Conference launch included participants from Nova Scotia, New Brunswick, Prince Edward Island, Newfoundland and Labrador, and Quebec; Western and Northern Conference launches are scheduled for early 2015. Also launched at the event was a new interactive business simulation game, “Music Mogul,” to be used as an education resource. The game incorporates popular Aboriginal musicians to help engage youth. The national expansion of the program is partially funded by the #StudentHigh5 fundraising campaign. CBU News | Cape Breton Post