AB institutions face new fundraising pressures in slow economy

August 16, 2016

Alberta’s postsecondary institutions are struggling to retain and attract donors in the face of a sluggish economy, reports the Edmonton Journal. Gifts, contributions, and fundraising for the AB postsecondary community reportedly fell 35% between 2015 and 2016 for an overall shortfall of $352M. The Edmonton Journal highlights some of the ways that the province’s institutions are working to retain and attract donors, examples of which include crowdfunding campaigns and a renewed focus on planned giving. Edmonton Journal