Crowdfunding continues to grow in Canada

July 26, 2013

Crowdfunding companies like Indiegogo.com and USEED have become an increasingly popular method for raising funds for research projects at PSE institutions in Canada and the US. Several prominent US universities have recently launched crowdfunding campaigns, including the University of Virginia. In Canada, the Emily Carr University of Art + Design has recently launched a campaign to raise funds that will be matched by a board member. There are even students who attempt to raise funds to pay for tuition using crowdfunding platforms. In Canada, more businesses are turning to crowdfunding to raise funds for various projects or to avoid foreclosure. As one successful crowd funder explained, the method also doubles as a marketing campaign, creating public awareness and involving potential customers before they even enter the business itself. Ottawa Citizen