Gen Y, employers differ on importance of knowledge economy skills

September 10, 2010

In a new survey commissioned by George Brown College, one-third of Generation Y admit to being "somewhat familiar" with the concept of the knowledge-based economy, while employers are nearly twice as familiar. Close to 60% of employers believe the shift to the knowledge-based economy has already occurred, compared to just 16% of Gen Ys. Both groups are at odds over what skills are important in the workplace. For example, about two-thirds of Gen Ys believe communication and teamwork to be important to employers, while 80% of employers consider such skills extremely important. The groups do agree on other issues, including the belief that IT, financial services, and science and technology will be key economic drivers over the next decade. George Brown College News Release | Toronto Star