Up to half of US business schools threatened by online programs

May 27, 2014

Business schools in the US are increasingly embracing online delivery models in a shift that may leave many programs at risk. An article in Businessweek suggests that online programs offered by schools such as Indiana University’s Kelley School of Business and the University of North Carolina at Chapel Hill’s Kenan-Flagler Business School could force a significant number of competitors out of business. At the greatest risk are those schools whose focus is executive or part-time programs; they may lose students to more recognizable institutions that can offer online degrees. While some business schools may emphasize that the value of a bricks-and-mortar MBA program lies in their networking opportunities, this may be a tough sell for some midcareer candidates. Some also predict that the online shift will also contribute to increasing specialization as smaller schools try to stay relevant against their better-known competitors. Businessweek