MHC launches Sport & Event Marketing and Management diploma

Medicine Hat College has launched a Sport & Event Marketing and Management diploma. Students in the program will learn how to present professional sports entertainment events and coordinate private functions, activities, and e-sports. The two-year program will be delivered in a hybrid model using HyFlex. Students will learn skills such as project management, business analysis, marketing, communications, and fund development. “We have been working closely with industry to ensure this program gives our learners a distinct career advantage,” said MHC dean of the School of Business and Continuing Studies Timothy Spielman. “Not only will they receive on-the-job training through work integrated learning, they can be confident that the knowledge they attain at MHC is highly sought after in the field of sports and event planning.” MHC (AB)