Online, distance ed dominates Google's list of most-searched-for universities

October 1, 2014

Google has released a list of the most-searched-for universities in the world. Topping the list is the University of Phoenix, followed by MIT, Open University, University of Calicut, and the University of California, Los Angeles. The results show a global interest in online education: searches for “Coursera,” for instance, have surpassed searches for “Cambridge University” in Google’s results. The figures also indicate a growing interest in Indian institutions, of which 5 appear in the top 20. While many of the institutions in the top 20 are big-name universities such as Stanford and Harvard, a number of smaller colleges, like Liberty College—an evangelical university in Virginia—also cracked the list. “The Internet is playing an ever-increasing role in the decision-making. Students are online searching and consuming content in all forms when they are deciding whether or not to go to university and deciding which universities to apply for,” said Harry Walker, Education Industry Head at Google. BBC