SLC introduces new marketing campaign
St Lawrence College has released a new recruitment marketing campaign to help recruit new full-time students for 2014-15. The ‘Say Hello to your Future’ campaign includes photographs of SLC students from various programs, as well as key messages that students and staff submitted via Twitter and Facebook last spring. The campaign includes reference to SLC’s provincial ranking of first for graduate employment, and highlights that at SLC “you won’t be lost in the crowd—you’ll be an integral part of an energetic, close-knit community that is dedicated to learning and is focused on helping students achieve their goals.” The campaign has been launched across all marketing and communications platforms, including the Viewbook, which gives information to prospective students on SLC and various programs offered. SLC has also created a video for the campaign that illustrates key messages from students and staff. SLC News